All products fall into one of three categories:
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Independent - A product not owned or subsidised by a major corporation or organization but an independent musician or group.
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Original – A product that is not reworked or revamped and based on another product, but is a whole new idea, take, angle and spin on current musical concepts and products in the marketplace.
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Specialized – A product which is highly specialized to help aid and focus on one core competency in music such as singing rock music, learning piano triads or playing guitar solos.
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